Insight Into Your Website!

By Tim Wren

Improve your business online… just by reading this article.

Businesses that succeed online understand the importance of analyzing their Web traffic. All the traffic in the world will not mean a thing if you don’t have an understanding of what is working and what is costing you money. Do you know what happens when a visitor gets to your site? How many visitors are going to your site? Where do they come from? What pages do they read? What keywords lead to sales? Are your visitors getting lost? You need to ask those types of questions, and we can help you answer them.

It is important to understand that good advertising and a successful Web site are backed by sound data analysis. It is even more important to track Web site behavior patterns, understand navigation patterns, analyze overall site performance and make changes based on your findings.

Capturing metrics, or measurements of potential customer actions, is a key benefit of having an e-presence. Technology has enabled Internet marketers to measure every aspect of their online marketing campaigns and you should take full advantage of it. Analyzing your Web stats can be instrumental for your business  success in a number of different ways. This article will help you understand what stats are important and provide some insight into knowing your audience.

Statistics You Want To Pay Attention To:

unique or return visitor – this is a person who visits your site more than once within a specific period of time.

visitor duration – how much time each user spends on your site and on which pages.

page views – what pages most interest your visitors?

referral sites – what other sites are sending you traffic?

history – what hours, days, weeks, months do you receive your heaviest flow of traffic?

search engines – what search engines drive the most traffic to your site?

keywords/phrases – what keywords/phrases drive traffic to your site?

The goal here is to use your Web stats to determine how your site is performing for first-time visitors and return visitors. The visitor duration stat tells you how much time a visitor spends on your site. You may notice visitors are leaving soon after they land on your site. This could be a clue that they are not finding what they are looking for.

Pay special attention to page views. This stat will tell you exactly what pages most interest visitors and can help determine which pages need to be tweaked. Page views will calculate how many visitors viewed a particular page and how many exited through that page as well. If you can see that visitors spend a lot of time on a particular page it may be worth focusing more attention on that page or moving some copy around to cater to these visitors.

Whether you run an online retail store or you use your Web site for informational purposes, it’s essential to analyze the performance of keywords that drive traffic to your site. You must identify:

*what keywords generate traffic

*the density of keywords on your site

*how much each keyword costs per click

*what keywords generate page views

*keyword conversions

*ROI

A keyword analysis will help you put your marketing dollars toward the keywords that generate superior results.

Ranking high in the search engines is a goal every business admires but ranking high with poor results is just a waste of money. A full understanding of your search terms, what kinds of visitors they generate and their performance levels will dramatically improve your site’s performance and ROI.

Tim Wren Internet Marketing / Business Development / Web Development.

Bringing Internet marketing experience to the Web development team, Mr. Wren’s experience includes search engine marketing, website analysis, e newsletter development and Web marketing. Creative ideas and concepts along with experience with numerous online media platforms are his foundation for successful Web development. Mr. Wren earned his BA in Communications from the University of Iowa.

Article Source: http://EzineArticles.com/?expert=Tim_Wren

Top 5 Free Ways To Increase Your Website Traffic Instantly

By Daniel Cassidy

Before you spend hundreds of dollars on website advertising, you should consider cost effective ways to promote your site for free. Some people think that you can just submit your site to the search engines and then sit back and watch the sales come in, but this is one of many Internet marketing myths.

I used to think that I could just submit my site to hundreds of search engines and wake up in the morning with hundreds of sales. After a couple of months of aggravation and no money coming in I realized that there must be a more effective way to do this. I came to the conclusion that it was going to take a little bit more effort to see the results I wanted.

I have since learned the tested and proven methods that have worked time and time again for Internet marketers. I am going to tell you about the top 5 ways that are 100% free to increase your website traffic, and if you spend time on them and do it religiously you will find that they work consistently

1. Article Writing

These are the two major benefits of writing an article related to your website content and submitting it to free article directories:

* The people who read your article will most likely click the link in your resource box and this will send you targeted visitors to your website. If you write a informative article, people will recognize you as an expert and will want to find out more information about you and your business

* Every person who publishes your article must also include the resource box with your website link in it. The more articles you have published, the more backlinks you will have to your website. This will help increase your search engine ranking and page rank over time.

2. Posting To Forums

There are many forums on the Internet on every topic you can think of.

Many forums will allow you to attach a signature to your post. Many times this signature can include a link back to your website or a affiliate link. You should pick a few forums to visit regularly on topics related to your website and answer questions and make informative posts. After awhile you will build a good reputation with the other members and they will trust you, and you will get free exposure to your website. Some posts receive thousands of visitors. Posting to forums can also be indexed by the search engines.

Be sure to make a useful contribution to the forum and don’t just spam.

3. Reciprocal Linking

There are two main benefits to reciprocal linking:

* The more links you exchange with other websites, the more of a chance the person will click on your link leading to your website.

* More links to your site will increase your page rank and it will be perceived as more important by the search engines. There are some things to avoid when exchanging links with other websites.

* You should link to sites that will be of interest to your visitors. And also link to sites related to your site content.

* You should not link to sites that have hundreds of links on one page or a very un-organized directory, this can hurt you in the search engines. Only link to sites that have a clearly labeled link page and not hidden where no one can see or click.

* Do not post to FFA link farms. This is a waste of time and will not get you any traffic. It also might get you banned from search engines.

* Keep track of all your link exchanges with software or a contact sheet. Also make sure that your link partners have not removed your link from there website.

4. Email Signatures

This is the oldest and simplest way to get traffic to your website

Millions of us send e-mail everyday, but most of us just sign our name or nothing at all at the end of a message.

Try including your name with a URL, tag line or slogan. Keep it short and to the point and avoid shouting at someone or hype. You will be amazed at how many visitors this will bring you. People will click your link out of curiosity and send traffic to your site.

5. Traffic Exchanges

This is the last and easiest way to generate free traffic to your website. You can surf for free credits or build a downline and receive free credits for the sites that they surf.

The only bad thing about this is the visitors will not be as targeted as the other four methods. Most people surf traffic exchanges for one reason only and that is to surf as many pages as possible in the shortest amount of time to gain credits for there website.

So how do you grab the attention of someone who is only looking at your website for 30 seconds?

* Spend some time surfing and learn what type of market it is. You are going to want to advertise a site that is going to be of interest to the people on the exchange.

* Use a lead capture page instead of your sales page. If people are only looking at your site for 30 seconds they are more likely to request more info then sign up for a program on your sales page.

Do these five free methods regularly and you should be on your way to free targeted traffic to your website which will increase with time.

Daniel Cassidy has been helping people find reputable home businesses online on his website Start Your Own Internet Business From Home. To learn more about getting started with your own home business get your free E-Book The Science Of Making Money Online.

Article Source: http://EzineArticles.com/?expert=Daniel_Cassidy

Improving your Readership through Blogging

By Khieng Chho

So, you have made a blog and wrote your first post. But how sure are you that people will read what you made? How will you convince people to read about your blogging?

Here are suggestions so you will be able to promote your blog.

• Quality Content

If your blog has an interesting content, you will surely have a good distribution of your blog. You must update your blog on a regular basis. This is because your readers will only get bored if they read the same post over and over again.

• Participate in a forum concerning blogging.

Never hesitate to ask other bloggers for their opinion about the blog that you made. You should take their advices wisely and considerably.

• Publish an Atom, RSS or XML feed.

If you are utilizing Blogger, you are able to activate the RSS feed by clicking the setting on found in your dashboard. Make sure that you choose the “yes” to activate the RSS feed.

• Choose subject titles carefully.

Consider what most of the internet users are looking for. You can use keywords in your subject title.

• Participate in making comments about the blogs of others.

You can achieve a reliable readership by just giving feedbacks to others bloggers. The comment feature will let you add a link back to your blog too.

• Make sure that you put your blog address and your email signature in the forum signatures.

• There are directories available, submit your blog there.

Submit the URL of your blog to Blogdex, Daypop, Popdex and Technorati.

• Make articles.

Make a resource box in your articles. You can also submit your finished articles to any directories available on the internet.

• If you are using the Blogger software, there is an option wherein you can inform the update services of the central blog. This is good especially if you are making a new entry to your blog. You must ensure that the option is activated.

• Link to other blogs.

Use the service of blogrolling to do this. This will let you maintain an updated list of your preferred blogs.

Be patient, traffic is not possible in just a day. The way to improve your traffic is by letting the people know about your blog. During your free time, spend it by reading blogs of others, making feedbacks, and creating friendships.

Do not be shy to make comments about the blogs that you once visited. While you are waiting for traffic to happen, enjoy the world of blogging. You will not realize it but you are improving your writing in the entire process.
 

Khieng ‘Ken‘ Chho is author and owner of Online Blogging Resources. For related articles and other resources, visit Ken’s website: http://blogging.1w3b.net

 

Article Source: http://EzineArticles.com/?expert=Khieng_Chho

Website Traffic – Turn your visitors into sales -You decide the price

by LinksTraffic Web editor

As a webmaster or/and an online marketer you must be looking at some way to increase the income of your web solution or/and to boost the number of visitors.

After browsing few webmasters forums and typing keywords related to website traffic into Google, you likely met existing popular web tools and might have tried them out. Among those solutions you have Google AdWords and Google AdSense advertising programs, you have Yahoo publisher network and so on. You may agree these programs are quite efficient for both sides however you are still looking for other way to:

1. Enhance even better the return of your web traffic, 2. Save some money by using non bidding systems and still target your audience.

You decide the price (you are the publisher):

- Would you be interested in setting up the cost of a link disposed on a spot of one of your webpage? – Would you be glad to deal directly with the buyer instead of using a script which depends on another website? – Would you enjoy having the possibility to accept or deny an advertiser’s offer?

If the answer to these 3 questions is ‘Yes’ then Linkstraffic welcomes you on its website Traffic system, you can add as many pages as you wish and sale link positions on each one for the price you want. The cost of a link can be set up according to your AdSense revenues and can be changed every month.

Before you Add a page to Linkstraffic you must register at least one website at this address: Add URL, Linkstraffic reviews your submission within a day and you can start using all services including links exchange and trading website traffic.

After you have added a page for selling traffic, your page with all promotion details will be available onto the pages’ traffic listing which is browsable by Google Page Rank, number of visits per day, date, cost and optionally by Alexa rank. Linkstraffic does not attach too much importance of this last criterion.

Members of Linkstraffic will be able to purchase traffic from your website at any time, once they select a publisher’s page; they can apply for a spot right away and must escrow money onto Linkstraffic. The publisher will be notified of this event and must approve or deny the query from the advertiser. Upon acceptation the publisher must put the links on his page. The last step triggers the start of the trade.

Looking for Traffic (you are the advertiser):

If you want to advertise your website quickly, with ease and simplicity, you should come to Linkstraffic Website Advertising program.

To get you started you can browse existing publisher from the Traffic Links’ listing. The listing is organized by date of registration, Page Rank, cost of a link, number of visits and optionally by Alexa Rank.

All website pages includes details about the way the promotion is made, you can also visit the website’s page.

To rent a link placement, you must be registered with Linkstraffic (Add URL), then you must escrow money into your linkstraffic account (credits solely used for the website traffic system). To prevent of any abuses from members (including advertiser and also publisher), when you purchase a link placement, the corresponding amount will be held by Linkstraffic for the time of the trade (1 month). You may report a broken link at any time and Linkstraffic will interfere as an arbitrator.

 

For more information on this topic you can check the faq at this address: Website Traffic faq

You can also contact us at any time using the contact form.

We hope to see you soon on Linkstraffic. We are trying our best to bring relevant information and tools for your success on the Internet.
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About the Author

Web editor of Linkstraffic.net

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