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A Fundamental Truth About Marketing -Online or Offline!

Copyright © 2005 Gary Konigsberg
The Center For a More Perfect Union
http://www.centerunion.org



Let me share something with you that is at the heart of online
marketing, offline marketing and successful interpersonal
relations...                 


Here it is...

Hit people where they are... not where you wish they were!

Safe Lists work... but you have to promote safelists to them.

Now if you would like to know which safelists work best please
check out the Traffic Hoopla link at:
http://www.optimum-marketing-solutions.com/traffic.htm and while
there please download the free ebook on effective marketing to
safelists.

Traffic Exchanges work... but you have to promote traffic
exchanges to them.

Note: Traffic Hoopla is also the place to go to find out which
of the traffic exchanges work best. Again, you can find the link
to that site at:
http://www.optimum-marketing-solutions.com/traffic.htm

Forums always worked... but you can dominate them by giving
forum surfers a tool as the one that you can get free at our
confirmation page when you sign up for our ezine.

The best way to get people into good communication with you is
to match their tone, do what they are doing, don't introduce
something new and exciting and different and expect broad
appeal because it will stand out primarily as something new and
different that they don't feel totally comfortable with. Even in
history, you will find that people who changed thier cultures
were mainly combining things that were familiar and popular in
a unique way... not introducing something completely new and
different. Elvis Presley comes to mind. But we can talk about
that another time. But even the derivation of the word art
indicates a joining together in unique ways of something
already there, in order to create something new

The important point here is be real to people, HELP them do what
they are already trying to do and they will communicate back
with you, sign up for your ezine, etc. - maybe even become a
friend or business associate!

First thing that you have to do is to find out what people need
and want. It's called surveying.

A survey can be of a massive number of people or just one. Don't
assume that you already know because you can't possibly know.
Until you actually ask them you won't know. And you will be
surprised, when you ask them, to find that it might have been
something that you never would have thought of.

Enjoy the adventure of allowing yourself to be surprised and
enlightened rather than just going on your own conjecture. You
will have fun and achieve greater success!

Once YOU become something familiar, you can introduce something
a little more original. But you have to build that relationship
first.

That is all that I have for you today. I really want to make sure
you get this point. It will make a difference if you apply it.



-----------------------------------------------------------------
Best,
Gary Konigsberg

Internet Marketing Professional and Founder of
The Center For a More Perfect Union
American resident? Sign our petition for
Constitution Day at http://www.centerunion.org

Sign up for our free ezine at:
http://www.online-marketing-solutions.com
and gain access to 117 hours of online audio marketing
training, two free months access to the top marketing
strategy site on the internet, and much more.